PV Paris savoir-faire manifestoPV Paris savoir-faire manifesto

VISION(S) OF PARIS


Connect retail inspiration with sourcing intelligence.

With over 50 years of fashion expertise, Première Vision offers a strategic 360° perspective on trends — from sourcing and materials to in-store activation — helping brands anticipate shifts and optimize retail performance. Step into the Paris retail scene through a curated exploration of influential concept stores, trendsetting brands and emerging labels. This immersive tour will offer unique insights into the creativity, merchandising strategies and brand narratives shaping one of the world’s most inspiring retail landscapes.


Decoding the Paris retail landscape.

Consumer insights, product performance and strategic opportunities. Understand how Paris stands out as an essential strategic showcase for strengthening your brand’s appeal and accelerating its international growth. Get a clear view of the Paris market through: 
• Buyer profiles: who they are, purchasing power, buying habits 
• Consumption habits: how often they visit, what they buy, average spending 
• Competitive landscape: main brands and market positioning 

From Product Selection to In-Store Success in Paris.

Learn how to analyse brand positioning, product assortments, materials, price ranges and consumer expectations (silhouettes, fabrics, innovation, perceived value).

Identify what works in the market, in a concrete way.

Differentiating products and expertise, purchase triggers, alignment between supply and demand.

Explore the trends currently shaping Paris retail.

Materials, textures, finishes, product innovation, and sustainable and technical approaches.

Discover the key boutiques.

Recent openings, innovative concepts, strategic locations shaping Paris as a major retail hub.

Turn these insights into action.

Anticipating market opportunities, identifying potential partnerships, adapt collections to real consumer expectations.


Your Curated Paris Fashion Experience.

What’s included : 
• Retail tour in English with an expert (Translation available upon request – additional fees apply.) 
• Lunch included at a selected restaurant (beverages non included) 
• Transportation included (by metro) 
• Retail tour guidebook (digital)  

Groups up to 10 people maximum. Limited places to ensure a premium experience.

 

€648.00 inc. VAT (VAT: €108.00)

  
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