[Talk - Hall 6] The Future of Product Creation, Material Digitisation & Storytelling
Sep 16, 2025 | 5:00 PM - 5:45 PMInnovation, Technology & Fashion Business (Hall 6)
Sep 16, 2025 | 5:00 PM - 5:45 PM
Innovation, Technology & Fashion Business (Hall 6)
Styles can change quickly, or they can be timeless, but their success is judged by how far their creation can be streamlined without compromising on creativity, whether they can be made more cost-effectively without sacrificing quality, and how well their stories resonate with colleagues, partners, and consumers. This panel looks at why digitalising the product creation and communication journey - and especially the materials ecosystem - will be key to uplifting all those success criteria at once, and to connecting material suppliers, brands, manufacturers and more.
Alexandre Nguyen, Business Development Manager for France / CLO
Serena Huh, Business Development / CLO
Sallyann Houghton, Industry Manager for Fashion / Epic Games
30-minute talk + 15-minute Q&A in English moderated by Ben Hanson, Editor-in-Chief / The Interline
Session language
English
